Why you should attend a Virtual Masterclass for EXCELLENCE IN Digital SELLING

Thousands of salespeople in large corporations and SMEs use our methods to innovate, transform, and optimise sales and marketing performance. Discover and apply our latest thinking on sales digitalisation and all the tools, concepts, and processes from our sales methodology. This Masterclass is hands-on and practical with extremely high energy, countless exercises, and tremendous take-home value.



what you get from the masterclass

  • A digital selling toolkit that helps you manage your sales projects successfully in a remote customer environment

  • Advice and guidelines on how to use technology in interacting with customers remotely along your sales process

  • Templates and tools to plan, organize and conduct customer meetings and presentations online

  • Access to pragmatic, client-facing resources to support you in your daily business


4 Sessions

March 28th – 15:00 - 16:30 CET 

March 29th – 15:00 - 16:30 CET

March 30th – 15:00 - 16:30 CET

March 31th – 15:00 - 16:30 CET



Download Masterclass Agenda

Masterclass Agenda


Day 1: Professional Selling – What's different in a Virtual Environment?

March 28th – 15:00 - 16:30 CET


Part 1

  • Challenges and opportunities in a virtual selling environment
  • Customer buying journey – What has changed and how do we adapt?
    Coffee Break

Part 2

  • Relevant and useful digital technologies and tools and how to combine them
  • Master the mechanics, set-up, meeting rules, and technology


Day 2: Virtual Customer Meetings

march 29th – 15:00 - 16:30 CET


Part 1

  • Arrange, prepare, and conduct online customer meetings
  • Critical success factors combining virtual and face-to-face formats
    Coffee Break

Part 2

  • Virtual meeting structure
  • Build credibility with key stakeholders


Day 3: Social selling

March 30th – 15:00 - 16:30 CET


Part 1

  • The role of social selling in a virtual sales environment
  • Key success factors of social selling
    Coffee Break

Part 2

  • Priorities and challenges in implementing social selling
  • Do's and Don'ts of social networking


Day 4: Virtual Customer Presentations

March 31th – 15:00 - 16:30 CET


Part 1

  • How to collaborate with customers virtually
  • Create credibility and build trust
    Coffee Break

Part 2

  • Prepare – conduct – summarize company, product, solution presentation
  • Keep customers actively engaged at your digital presentation







How You Will Benefit

  • Adapt to a virtual, remote selling environment and make essential changes in your selling routine
  • Master remote consultative sales conversations from start to finish
  • Create and maintain customer attention and engagement throughout your virtual customer meetings
  • Avoid virtual selling and technology pitfalls that derail remote selling success
  • Differentiate your offerings, yourself, and your company from the competition through a professional virtual sales approach
  • Leverage the unique advantages of selling virtually versus selling in-person

Virtual Environment, Real Learnings

We bring our world-class workshop experience into a virtual environment. Participants learn and apply in a highly interactive and engaging format. The Masterclass iterates constantly between explanations and hands-on exercises. 

All exercises, cases, and examples help participants learn how to interact effectively with customers in different phases of their buying journey digitally.

Participants will understand what it takes to develop the right skills, behaviour and use of digital sales tools. You will have multiple opportunities to meet and learn from other participants in our virtual workshop. This live, hands-on webinar guaranties an invaluable learning experience.


who should participate

  • Salespeople, Key Account Managers, Inside Sales, Territory Sales People,
  • Sales + Marketing Managers and Leaders,
  • Anyone is looking for hands-on tools for digital selling excellence.

We assume that you have a basic understanding and experience of B2B selling. 


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Satisfaction Guarantee:

We are 100% committed to seeing you succeed. If for any reason you do not like the Masterclass, we will work with you to create a personalised "Masterclass Correction Plan" that lays out the exact steps you need to improve your sales performance. And if you implement that plan and still don't see any performance improvement, you will be reimbursed your full investment in the Virtual Masterclass.


Read our Terms + Conditions




Review Technical Requirements for Virtual Training

Take a moment to go through the technical requirements to guarantee a successful Virtual Training experience on Zoom.

  • System requirements
  • Supported operating systems
  • Supported tablet and mobile devices
  • Supported browsers
  • Processor and RAM requirements
  • High DPI support
  • Bandwidth requirements
  • HD camera suggestions
  • USB speakerphone and microphone
  • Other peripherals


Zoom System Requirements